| Book by Category | |  | Web Development | Home » » Content Rich: Writing Your Way to Wealth on the Web | | | | | | | Description: | | Content Rich: Writing Your Way to Wealth on the Web is the first definitive search engine optimization (SEO) copywriting guide. It introduces new ways of looking at online content and provides key illustrations that show how copy influences search engine rankings and sales conversion in unique ways. If you are a small to medium-sized business looking for a way to maximize online marketing activities, Content Rich will show you how it can be performed for a fraction of the traditional cost and in ways most companies never consider. Content Rich also discusses the future of online content and examines ways to leverage the combined power of all types of web copy--including site, landing page, blog, article, email, newsletter, PPC ad, and press releases--to give your business a clear competitive advantage. Overwhelmingly acclaimed by business leaders, Internet gurus, best selling marketing authors, top copywriters and the search marketing industry, Content Rich redefines the importance and use of copywriting for the web in a time of shrinking corporate budgets. Using simple examples, case studies and documented research, it gives you all the tools you need to start improving your online marketing efforts--today. Praise for Content Rich:
'If you want to know the real secrets to online traffic and a non-stop turbo boost in sales, it's right here in this content-rich book. Packed with tips and techniques, insights and practical advice, this is one of those rare books that truly delivers. I loved it!' --Dr. Joe Vitale, author, Hypnotic Writing 'This book will help you make more sales and more money on the Internet than you ever thought possible!' --Brian Tracy, author, Getting Rich Your Own Way | | | Features: | |
• ISBN13: 9780979762901
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
•
| | | Product Details: | | | Author:
| Jon Wuebben | | Hardcover:
| 270 pages | | Publisher:
| Encore Publishing | | Publication Date:
| September 01, 2008 | | Language:
| English | | ISBN:
| 0979762901 | | Package Length:
| 9.1 inches | | Package Width:
| 6.3 inches | | Package Height:
| 1.0 inches | | Package Weight:
| 1.0 pounds | | Average Customer Rating:
|  based on 46 reviews |
| | | | Customer Reviews: | |
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1 of 1 found the following review helpful:
 Internet Wealth through SEONov 20, 2009
After attending multiple internet courses and reading many books on the topic of Search Engine Organization...finally I found the genuine article! Comprehensive, thorough, detailed, yet understandable for the non technical.
Jon Wueben has written the only "How To" book I've seen on this complex topic. He leaves no stone unturned in revealing all of the elements and how they come together and impact whether you get Google ratings, clients, or both! Covers everything from the basics of keywords to the secrets of SEO copywriting. If you follow Jon's instructions step by step you could be the next internet millionaire!? If not you'll at a minimum have a significantly better performing web site!
Content Rich Ceratainly Helped This Atlanta SEO Copywriter!Oct 23, 2009
This book is fantastic. It helped my SEO business in Atlanta
([...]) get right to the top of Google. It will teach you all about the things you need to understand about Search Engine Optimization and copywriting. It addresses the importance of the H1 tag, as well as the H2 and H3.
Don't forget the Title tag. Some people say that the keywords in the meta section are of no value now. I don't believe it, and I'm pretty certain the algorithms that Google, Yahoo, and Bing use change all of the time.
Yes the economy is pretty horrible right now, but Search Engine Optimization is a skill that is not going away anytime soon. Regardless of what happens or doesn't happen with the economy, do you really think that people will ever use the Yellow Pages like they did before? Of course not. And as time goes on, more and more capabilities are going to be built into cell phones. This will only increase the importance of having the right keyword phrases show up. The Dummies book by Bruce Clay is good, too, but it's close to 750 pages.Search Engine Optimization All-in-One Desk Reference For Dummies (For Dummies (Computers))
0 of 1 found the following review helpful:
This Book Is IncredibleSep 22, 2009
The book goes far beyond any of the other courses, articles or books I have read on SEO. I mean everything - every single page of this book is a goldmine of knowledge, tips, and genuine help. Mr. Wuebben uses an amazing laidback conversational style, where you feel that he is sitting there, talking with you one-on-one. I loved it. He has taken an important complex subject, and turned it into an easy-to-understand book that you just simply cannot put down. I highly recommend this book to anyone. I am so excited after reading and devouring every word Mr. Wuebben wrote, and just can't wait until his next book or release. All I can say is a sincere "WOW" - I am a fan for life.
3 of 7 found the following review helpful:
 Just Plain AwfulAug 23, 2009
This book is very poorly written! The author actually acknowledges this fact in chapter 3, but tries to rationalize it by claiming that adhering to grammatical rules stifles creativity. This laughable assertion is merely an excuse for his inability to write well. Jon Wuebben may know how to make money (after all, he gets people to buy his book), but Content Rich is not an example of good copy writing and is a waste of time and money.
This book Delivers!Jul 08, 2009
Not only is this book a great value but the advice and coaching are dead on. This is the book that teaches you the right way to get noticed by the Search Engines...So many others focus on really shady gimmicks that run the risk of getting you banned altogether. After reading the first few chapters I had went and implemented some of the ideas in the book on one of my sites. I Did not see instant results in the SERPs but noticed a significant jump in my click through rate. In addition to the book being such a great value the freebies you get are easily worth several hundred dollars. I recommend this book to anyone who is serious about getting their company or website noticed on the search engines and converting visitors to customer.
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